The Stadler & Partners identity
These are the official files and the rules that come with them. If you put our name or logo on anything — a poster, a banner, a website, a deck, a press release — take the files from here. Don't rebuild them, don't pull them off Google, don't crop them out of a PDF.
Logo
Three versions, that's all. There are no others. The vector (SVG or PDF) is the first choice wherever it's accepted — it scales without loss, from favicon to a six-metre banner.
For your printer
The original vector files, in CMYK. These go to the printer — not an upscaled PNG, not a file converted from RGB.
Social & favicon
Square 800×800 avatar, 1200×630 share image, and the favicon set with the “&” mark alone.
Our name
Getting the name wrong does more damage than a pixelated logo. We are an IT company. We are not a law firm, not a financial consultancy, not an architecture practice — even though the name could pass for all three.
- Stadler & Partners — in running text, with the ampersand — not “and”
- Stadler & Partners SRL — only in contracts, invoices and official documents
- Next to the logo, in third-party materials, add the descriptor: Microsoft Solutions Partner de confirmat
Stadler & Partners — Attorneys at LawSTADLER AND PARTNERS·Stadler and PartnersStadler&Partners(no spaces)- The logo re-typed in some other font, “close enough”
Usage rules
Clear space
X = the width of the “&” mark. Leave at least X/2 free on all four sides. Nothing goes in there: no text, no other logo, not the edge of the page.
Minimum size
120 pxtoo small120 px wide on screen. 20 mm wide in print — 25 mm on uncoated stock or fabric, where ink spreads. Below that, “partners” fills in and turns into a smudge.
Don't modify the logo
- Don't recolour it, and don't place it on a coloured background that isn't from the palette
- Don't stretch, squash, skew or rotate it
- Don't add an outline, shadow, glow or effects
- Don't split the “&” mark from the wordmark, except as a favicon or avatar
- Don't re-type it in another font and don't redraw it
- Don't put it on a busy photo — use the white version on a dark, quiet area
Colours
The palette has no green. If you need a colour for “good” or “success”, it's the cyan.
Main
Secondary
Typography
One typeface: Mulish. It's free on Google Fonts and carries the full Romanian and German diacritics. Note: it used to be called “Muli” — Google renamed it; same font.
If Mulish can't be installed (a locked-down system, an editor that won't take external fonts), use Nunito Sans, and Verdana as a last resort. Don't use Arial or Calibri for headings.
About us
Copy them as they are. If you need something else, ask us — don't rewrite.
One line
Short — 2 sentences
Long — for press releases
AI agents
If you work with an AI assistant, load it with the rules on this page and it will know which file to hand you and what's off limits. The configurations are written — download and paste.
Claude
A packaged skill. Upload it in Claude under Settings → Capabilities → Skills; it activates on its own whenever the S&P brand comes up.
ChatGPT
The full configuration for a Custom GPT — name, description, instructions, starters. Paste it field by field into Create a GPT → Configure.
Microsoft 365 Copilot
A declarative agent on schema 1.8, ready for the Agents Toolkit — or paste the same fields into Agent Builder, no code.
If you only hand over the link
This page is built to be read by machines too. An assistant handed www.stadlerpartners.com/branding/ will find the versions below on its own and has everything it needs, without downloading anything.
Need something else?
If you need a format that isn't here, a Pantone reference for spot-colour printing, the logo at other sizes, or wording you can't find above — write to us and we'll send it.
The Stadler & Partners logo, name and palette are marks of Stadler & Partners SRL. Use them to identify us, never to imply endorsement or partnership.